We are signing a Memorandum for the implementation of tourist route The Roman Emperors Route
27.02.2012
A Memorandum of Understanding for implementation of cultural tourist route The Roman Emperors Route will be signed on 24 February in Novi Sad, announced Deputy Minister of the Economy, Energy and Tourism Ivo Marinov while attending a round table dedicated to the development of cultural tourism. The discussion organised by MEET is part of the agenda of the largest tourist exposition in Bulgaria Holiday and SPA Expo.
Bulgaria, Serbia, Croatia and Romania are the countries which take part in The Roman Emperors Route initiative. Taleb Rifai, Secretary-General of the World Tourism Organization, is expected to attend the signing ceremony.
The Roman Emperors Route Project is being implemented at the initiative of Serbia within the framework of the Black Sea Economic Cooperation pact. The Memorandum will open up opportunities for offering of joint tourist route and for development of alternative forms of tourism at the sites included in the initiative.
Cultural tourism is a key tool for overcoming the chronic weaknesses of the Bulgarian tourism product, such as disproportions and territorial unevenness, Ivo Marinov said at the round table. It was attended by representatives of the Ministry of Culture, Sofia Cultural Region, the Council of Tourism, the National Museum of History, archeological complexes, tourist organizations, etc.
One of the highlights of the discussion concerned the Roman road Via Diagonalis (along the current Trakia Highway), checkered with a large number of historic sights which could become tourist attractions. The participants also addressed the reconstruction of the downtowns of Sofia and Plovdiv on the basis of the ancient Roman cities, which is a new opportunity for development of cultural tourism.